"The Directors Guild of Canada and ACTRA are again calling for enforced, higher spending on domestic drama following a report released Wednesday that says broadcasters put less money into the genre last year than in 2005.
According to the CRTC's annual report on broadcaster finances, conventional TV outlets across the country spent $70.9 million on domestic dramas in 2006, down roughly 14%.
Ad revenue also rose last year -- albeit only slightly. Local ad sales were up 3.4% in '06 to $375.4 million, while national ad revenues held steady at $1.5 billion. The same report noted that sluggish sales and overall higher spending on programming drove profits at conventional stations down by 62% to $91 million.
"Canadian private broadcasters bid against each other at the L.A. screenings each May and spend more on U.S. programming in one day than they do on Canadian drama in one year," added ACTRA national executive director Stephen Waddell.""
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